Akvinta Vodka

The First Honest Vodka.  Organic, no sugar, no preservatives.
We launched this vodka with brand, web, social, events, advertising, collateral and in-store promotions.

Planned Social Media:  Every day we created a special post to celebrate with honesty.

Celebrity Endorsements:  We arranged for a number of celebrities to attend events.

Specialty Items:  POS, Packaging, Events and our favorite… The Akvinta Honesty Meter (the user controlled which way the meter moved)

Social Media:  The fans of Akvinta were always posting (with our encouragment) at special events and parties.